Worn for Good is a circular fashion social enterprise that turns donated designer, pre-loved, and deadstock clothing into positive social impact. 100% of profits are donated to impactful Australian charity partners dedicated to supporting vulnerable women, women’s health, and environmental sustainability.
Registered Business Identity
Legal Entity Name
COMMON INTENT PTY LTD
Business Registered In
Australia
Registration Number
ABN 70 634 746 946 / ACN 634 746 946
Official Website
wornforgood.com/ ↗Corporate Pathway: The 100% Profit Donation Model [Expand]
COMMON INTENT PTY LTD (trading as Worn for Good) donates 100% of net profits to Australian charities. On the FAQ page of the Worn for Good website they explain: "100% of profits is what is left after you pay fixed costs, staff, operating + administrative expenses (all the things that keep a business operating). We run Worn For Good to be as lean as possible in order to donate as much as we can. What that means is; the more support we get from our customers through sales, the more we’re able to donate. At the end of the financial year after our quarterly donations, we sit down and go through our profit and loss statement, and whatever additional profit we’ve accrued, goes to our charity partners."
Read more about the different Profit 4 Good Pathways →Goods & Services
Brand-new, sample, and pre-loved designer apparel, footwear, and accessories (available to purchase from their website).
Charitable Purposes
- Rotating Quarterly Charity Funding: Directing 100% of profits to a dedicated non-profit partner each quarter - enabling targeted, high-impact contributions across health, social justice, and environmental causes.
- Women's Health & Period Equity: Donating to organizations like Share the Dignity to eradicate period poverty and provide essential menstrual care products to women experiencing homelessness or fleeing domestic violence.
- Domestic Violence & Housing Support: Funding groups such as Women's Community Shelters and StreetSmart (Making-a-Home Project) to protect women and children escaping domestic abuse and help them transition into secure housing.
- Food Rescue & Humanitarian Relief: Directing funds to causes including OzHarvest (food rescue and hunger relief), Women for Women International, and emergency relief efforts like the Red Cross Crisis Appeal.
- Environmental & Circular Impact: Supporting organizations like Greening Australia while actively diverting fashion deadstock and pre-loved garments from landfills.
The Charitable Ownership Advantage (COA)
This business operates under a strict lock-box corporate structure. By constitution or trust deed, 100% of net profits generated are locked and diverted directly to global development and philanthropic initiatives. At price parity, daily trade funds extreme poverty reduction.